Warning: I’ll assume before you’ve read this, that you know the basics of SEO, link building and have some experience of this. If not, please read the content on my blog to familiarize yourself, as this is pretty advanced and won’t make much sense if you don’t know the basics. So, you have a website selling a product or service. …
SEO: The Ultimate “Pyramid Scheme” Explained
Before you think I’ve gone stark raving mad – I’m not talking about some Bernie Madoff-style scheme here.. We’re talking more along the lines of Maslows hierarchy of needs.I’m talking about an SEO strategy which has been tested and proven to work, time and time again. And this’ll work for anything from SMEs to ecommerce operations and corporations It’s the …
The Use Of Metrics In Link Building – And Its Overuse
If you’ve been doing link building for a while (perhaps have even hired agencies/freelancers to do it), I’d imagine you have at some point used or contemplated using metrics to measure the sites you’re gaining links from. Some of the most common used are probably: Domain Authority and Page Authority (Moz) Trust Flow and Citation Flow (Majestic SEO) There are …
How Much Money Will You Make From Link Building?
If you know the value of link building and the work involved – then you probably don’t ask this question out loud. Maybe because it sounds silly, or you feel like you may offend someone! But, I can sympathise with the fact that you’re a business owner and will have had this thought at some point. And then you probably …
What Makes A “High Quality” Link?
You know the benefits of links. You know you need more of them. You may even be thinking of hiring a link builder, or looking for an agency who builds links. But what kind of links should you be getting? Not every link is as good as the next. And just because your competitor is ranking at the top with …
Beyond On-Page SEO : Why You Need To Do More Than Just Keywords And Title Tags
On-Page Isn’t The Be All and End All The first step to getting more traffic will be your on-page SEO factors. You definitely should not ignore on-page SEO, but at the same time, there’s only so far you can take this. Nit-picking around a couple of title tags and a few keywords here and there, will not be the difference …
How Can You Create Kick-Ass Content?
You may have heard of the saying “content is king”. And I would agree with that, in as far as it is a solid foundation on which to market your product or service. I have seen a lot of content over the years – whether that’s from clients I’ve done work for (or clients I’ve knocked back). And it isn’t …
10 Crucial Questions To Ask When You Want To Hire A Link Builder
Now whether you are hiring a link builder, link building company or a freelance seo consultant, you’ll need to properly vet them. Just as you would when outsourcing any aspect of your business. Its especially important in SEO, as it has such a bad rep and in some cases, can be hard to measure or understand exactly what you’re getting …
Getting an ROI from SEO
Two acronyms which don’t normally seem to go hand in hand (especially if you’ve been burned over the years by bad providers).. The SEO industry does unfortunately seem to have a bad rep and I know a lot of business owners see it as a bit of cash drain. Yet – everyone knows you need to have a website and …
What Are Links And Why Do You Need Them?
The Brick Wall If you’ve been doing SEO the traditional way (or paying someone) and focusing heavily on rankings for individual keywords and not had many results, you probably feel one (or most of) the following symptoms: Rankings seem to fluctuate a lot Some of your competitors are doing better than you – but even after analysing the data you …