How Can You Create Kick-Ass Content?

 You may have heard of the saying “content is king”. And I would agree with that, in as far as it is a solid foundation on which to market your product or service. I have seen a lot of content over the years – whether that’s from clients I’ve done work for (or clients I’ve knocked back). And it …

10 Questions To Ask When Hiring A Link Builder

 Now whether you are hiring an agency or a freelancer, you’ll need to properly vet them. Just as you would when outsourcing any aspect of your business. Its especially important in SEO, as it has such a bad rep and in some cases, can be hard to measure or understand exactly what you’re getting for your money. When it …

Getting an ROI from SEO

 Two acronyms which don’t normally seem to go hand in hand (especially if you’ve been burned over the years by bad providers).. The SEO industry does unfortunately seem to have a bad rep and I know a lot of business owners see it as a bit of cash drain. Yet – everyone knows you need to have a website …

What Are Links And Why Do You Need Them?

The Brick Wall If you’ve been doing SEO the traditional way (or paying someone) and focusing heavily on rankings for individual keywords and not had many results, you probably feel one (or most of) the following symptoms: Rankings seem to fluctuate a lot Some of your competitors are doing better than you – but even after analysing the data you …

Stop Keyword Analysis Paralysis!

Yes, another article where I’m going against the “traditional” practices of so-called SEO. Shock statement alert: I don’t every deliberately try to target certain keywords, create huge lists of keywords. Or agonize over getting articles published with just the “right” anchor text. I’m keeping this short and sweet, so I’m giving you a rundown of exactly why I don’t obsess …

Why I don’t use Domain Authority..

Why I don’t use Domain Authority.. Now, if you’re a newbie to SEO, or just plain don’t give a crap about DA, stop reading and just hire me to do your SEO for you! But if you want to know the ins and outs of why I don’t use this misused metric, read on… First I’ll say purely just from …

Here’s how to build your own links without my help

Yes, you heard me right, this is a guide on how you can build your own backlinks! Despite me actually selling this service, I want to show you EXACTLY how its done. My reasoning is that you can see its actually very time consuming and there are obviously parts which require some expertise – and rather than do it yourself, …